Acculturation, Pluralism, and Digital Social Advocacy in Nonprofit Strategic Communications

Online: A Case Study of Advocacy Nonprofit Communications in the United States

This study examined two advocacy nonprofits in the United States to determine and compare primary factors that affect the organizations’ Internet communication practices. Those most heavily involved with each organization’s Internet presence were interviewed, and their websites were examined with attention to specific characteristics, such as interactivity and donation capabilities. Overall, th...

Strategic Communications and Social Media in the Russia-Ukraine Conflict

Social Marketing and Nonprofit Organizations

Today the social marketing was constituted as a tool of significant value in what he refers to the promotion of changes of behaviors, attitudes end practices. With the objective of analyzing the benefits that the social marketing can bring for the organizations that use it the research was of the exploratory and descriptive. In the present study the comparative method was used, through a qualit...

Strategic Performance Measurement and Management in Nonprofit Organizations

The managers and constituents of nonprofits are increasingly concerned about measuring and managing organizational performance. Financial measures alone, or even supplemented with a collection of ad hoc nonfinancial measures, are not sufficient to motivate and evaluate mission accomplishments. This article describes the adaptation of a new performance measurement and management approach, the Ba...

analyzing strategic position of universities and nonprofit institutes in iran: using a strategic analysis comprehensive approach

the purpose of this paper is to investigate the challengesand problems of nonprofit institutes and universities. the researchmethod is a survey in which non-profit institutes’ strategy wasdetermined based on swot analysis. the research populationincluded all faculty members and administrators of non-profitinstitutes, 108 of which were selected based on clustering and simplerandom sampling metho...